Dive Brief:
- The Institute of Scrap Recycling Industries (ISRI) announced the release of a new app, ISRI Mobile, that lists resources and information about scrap recycling and the trade association.
- The app features industry news and events, safety information, facts and figures about commodities and Chapter listings. Members of ISRI have access to a directory, administrative documents, issues of Scrap magazine and are able to connect with elected officials in state and federal agencies.
- ISRI can also send push notifications with breaking news, public service announcements and calls to action in support of the scrap industry.
Dive Insight:
John Craig, the VP of Sales and Marketing for Purple Forge, a mobile app provider, said, "ISRI has taken critical industry information and matched it with a powerful public engagement engine. This will allow them to deeply engage their members in support of their daily operations, as well as empower them to act in support of their own industry."