Dive summary:
- Four Seasons Hotel in Austin, Texas is undertaking an ambitious program to increase waste diversion rates from 10% up to 90%.
- The reduction would limit the hotel to only throwing away six square feet of uncompacted trash daily.
- To reach their goal the hotel is replacing all of the trash cans in the rooms with special compartment bins with a place for recyclables as well as organic waste, if a guest decides to recycle they will receive a small thank you card.
From the article:
Trash and luxury travel are topics rarely uttered in the same sentence, but next month the two will be linked like never before when Four Seasons Hotel Austin undertakes one of the most ambitious waste diversion initiatives in the country – by a hotel or otherwise.
As the rest of the nation celebrates America Recycles Month in November, the downtown luxury Hotel will be celebrating the launch of its new Zero Waste program, a goal two years in the planning.
“The amount of passion and dedication that’s already gone into developing this initiative is inspiring,” says General Manager Rob Hagelberg. “I’m so proud to be part of a team that’s truly breaking new environmental ground in the state of Texas and beyond.” ...
