Dive summary:

• The Solid Waste Department in Denton, Texas, developed a strategy utilizing calendars to better communicate with their customers.
• The results were so astounding they submitted their plan to the North American Hazardous Waste Management Association contest for Best Education/Public Outreach Award and won.
• The calendars include pertinent information such as how to dispose of Christmas trees, reminders to think about what is thrown away, and other services such provided by waste services such as the reuse store or the drug kiosk.

From the article:

Denton’s Solid Waste Department reworked a classic communication tool this year — the calendar — and saw enough change that department employees submitted the project to a national association and won an award.

The department received the Best Education/Public Outreach Award for its 2012 residential services calendar from the North American Hazardous Materials Management Association.

Based in Colorado, the association is a 20-year-old professional organization dedicated to preventing pollution and reducing hazardous waste from entities that may be exempt from regulations, such as households and small businesses. ...