Dive summary:

• Over the past ten years Ford has been able to recycle 120 million pounds of old car parts with the Core Recovery Program.
• In the 90s it was only steel that was largely recycled, now Ford has been able to recycle not only the big pieces but also things such as sensors and headlights.
• When individual Ford dealers send old or damaged automotive pieces to the factory they receive a small refund, incentivizing further recycling.

From the article:

For Ford, not only does the company reduce waste and improve its environmental credentials, but the improvement in recycling efforts has proven to be a money generator. The program has grown so quickly in recent years that Ford has had to hire more workers and work them more hours in order to not fall behind. Recycling, once seen as an annoyance and cost center by automakers, is now emerging as part and parcel of car manufacturers’ strategy as raw materials become more expensive. ...