Dive Brief:
- The Association of Postconsumer Plastic Recyclers outlined key challenges facing the group.
- The association expects to tackle the following issues: labels, degradables, closures, and problem containers.
- Members of the committee are creating promotional material aimed at grocers and working to confront problems with thermoform, commonly used for food packaging and polypropylene, generally used to make containers.
Dive Insight:
The group is working on getting a committee together that will focus on film recycling.
Other issues the group is tackling include expanded polyolefin recovery, and how the material can be separated using a simpler approach, while attempting to make changes to the actual design of the packaging in order to facilitate recycling.
A new project some members are jumping into is an educational outreach program. Members meet with brand owner executives to convey the importance of recyclability.